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Allbirds Becomes Smartbird, Names New CEO Amid AI Shift

The company also doubled its convertible financing facility to $100 million as it shifts to dedicated AI infrastructure managed services.

  • On Wednesday, Smartbird Inc. officially completed its pivot from footwear, appointing Nadia Carlsten as president and chief executive officer after selling its shoe assets to American Exchange Group.
  • Once recognized for sustainable wool sneakers, Allbirds was valued at $4 billion after its 2021 IPO but faltered during the pandemic, prompting the company's abrupt pivot toward AI infrastructure announced in April.
  • Smartbird bolstered its balance sheet by doubling its convertible financing facility to $100 million, enabling the company to provide dedicated, single-tenant AI infrastructure clusters to enterprise customers under long-term lease arrangements.
  • New CEO Carlsten, formerly of Amazon Web Services and DCAI, told Business Insider she was "blissfully unaware of all things Allbirds" and predicted, "in a few months, people won't even remember the shoes."
  • Execution risks remain high as Smartbird builds infrastructure from scratch; analyst Steve Hochman, managing director at Nagarro, described the pivot as a "wait-and-see" story given capital intensity and unproven market demand.
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Solid AI infrastructure over flashy AI glasses... B2C versus B2B is what separated the stock prices of Allbirds and Snap. While the stock price of an IT company that unveiled 3 million won state-of-the-art AI glasses plummeted, a successful eco-friendly sneaker manufacturer in Silicon Valley announced its entry into the AI infrastructure business and changed its name.

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arcamax.com broke the news on Wednesday, June 17, 2026.
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