Last Resort Inspires Social Enterprise: 'All I Did Was Start a Running Group'

El Financiero

Lean Right

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Clubs of runners or running clubs, as they are known in English, have greatly increased their popularity, especially among Generation Z (born between 1997 and 2012). One of the main motivations of this group is the search for well-being and distancement from social activities focused on alcohol consumption. To this is added a growing rejection of the use of dating applications, which gained thousands of users in 2020 and reached their peak in 20…