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Alibaba's Damai International Introduces New Label, Launches Global Artist Initiative

The program will recruit aspiring performers worldwide and aims to debut a new international music group.

  • On Friday, Damai International introduced ORCA , a new artist development and content production label, and launched the worldwide "All My Anecdotes Global Audition" initiative.
  • President Walter Zheng of Damai International called the program an "important step in our global talent development strategy," leveraging Alibaba Group's ecosystem to discover international performers.
  • The launch featured a brand trailer starring dancer Audrey Lane, best known as a member of Jam Republic on Mnet's "Street Woman Fighter 2," alongside singer-songwriter DANY.
  • Auditions are open worldwide from July 3 to Aug 3 with no restrictions on age, gender, or nationality; applicants submit via the All My Anecdotes website or email.
  • ORCA plans to eventually debut a new international music group drawn from the program, with Daryl Wang, senior vice president of music business at Damai International, stating the label is "about creativity, artistry and thinking beyond borders.
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[Sports Chosun Reporter Jung Bit] All My Anecdotes, a startup entertainment company known as the so-called "Lee Hae-in company," is launching a global idol production project in partnership with Orca, an entertainment company under China's Alibaba Group. The comprehensive entertainment company released a brand film via its official social media channels at midnight on the 3rd and began recruiting for global auditions.

The Berkshire EagleThe Berkshire Eagle
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Alibaba's Damai International Introduces New Label, Launches Global Artist Initiative

New label ORCA to Tap Into Asia's Fast-Growing Entertainment Market With New International Music Act

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PR Newswire broke the news in United States on Friday, July 3, 2026.
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