Al Sharpton calls on PepsiCo to restore DEI initiatives, threatens boycott
- Al Sharpton has given PepsiCo three weeks to meet with him regarding the company's decision to end its diversity, equity, and inclusion initiatives, threatening a boycott if they do not comply.
- Sharpton expressed his profound disappointment in a letter to PepsiCo CEO Ramon Laguarta, stating the company's actions have destroyed trust with customers.
- PepsiCo announced in February that it would no longer set goals for minority representation in its managerial roles, following a trend among large retailers.
- Sharpton argues that abandoning DEI efforts contradicts PepsiCo's historic commitment to equity, emphasizing the risk of damaging the company's corporate culture and future success.
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Al Sharpton calls on PepsiCo to restore DEI initiatives, threatens boycott
The Rev. Al Sharpton has written to the CEO of PepsiCo giving the company three weeks to meet with him — or suffer a boycott — to discuss reversing the company’s recent move to do away with its diversity, equity and inclusion initiatives, according to a letter shared with The Associated Press.
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