Ajay Devgn and Tiger Shroff Respond to Vimal Pan Masala FDA Notice, Shah Rukh Khan yet to Reply
The regulator says the elaichi ad may indirectly promote banned pan masala, and replies from Ajay Devgn and Tiger Shroff have been received.
- Bollywood actors Ajay Devgn and Tiger Shroff have submitted responses to the Maharashtra FDA regarding their association with Vimal Elaichi advertisements, while Shah Rukh Khan has yet to reply to the regulator.
- The Maharashtra FDA issued notices alleging that these campaigns constitute surrogate promotion for Vimal Pan Masala, a product prohibited in the state since the July 13, 2026, Prohibition Order.
- Authorities served the notices at the actors' respective locations: Devgn received his at his Juhu residence, Shroff at Tiger Shroff Productions LLP, and Khan at Mannat in Bandra.
- The FDA is currently evaluating the submitted responses to determine if promotional claims and brand associations align with the Advertising and Claims Regulations, 2018, before deciding further action.
- Led by IAS officer Tukaram Mundhe, the FDA has intensified enforcement, recently cancelling licenses of numerous Mumbai food outlets in a broader crackdown on food safety and marketing violations.
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15 Articles
Ajay Devgn, Tiger Shroff Reply to Maharashtra FDA; SRK Response Awaited | 🎥 LatestLY
Bollywood actors Ajay Devgn and Tiger Shroff have submitted their responses to the Maharashtra Food and Drug Administration (FDA) over their association with a Vimal Elaichi advertisement, while Shah Rukh Khan’s response is still awaited. 🎥 Ajay Devgn, Tiger Shroff Reply to Maharashtra FDA; SRK Response Awaited.
Vimal Elaichi Controversy: Tiger Shroff, Ajay Devgn Reply To FDA Notice, SRK Yet To Respond
Maharashtra FDA has received responses from Tiger Shroff and Ajay Devgn regarding their promotion of Vimal Elaichi, while Shah Rukh Khan’s response is awaited. The food safety body is examining the replies amid allegations of surrogate advertising and regulatory violations.
Bollywood Hungama
PressNewsAgencyAjay Devgn and Tiger Shroff respond to Vimal Pan Masala FDA notice, Shah Rukh Khan yet to reply
Ajay Devgn and Tiger Shroff have reportedly submitted their responses to the Maharashtra Food and Drug Administration (FDA) over the ongoing controversy surrounding their association with a Vimal advertisement. Shah Rukh Khan, who was also served a show cause notice in the matter, is reportedly yet to respond to the regulator.According to a report published by CNN, the Maharashtra FDA has received replies from Ajay Devgn and Tiger Shroff. The re…
Ajay Devgn, Tiger Shroff respond to FDA's notice regarding elaichi ad, Shah Rukh Khan's response is awaited: Report
Ajay Devgn and Tiger Shroff have both responded to the notice issued by the Maharashtra FDA, while the wait continues for Shah Rukh Khan's reply. The notice raised concerns about the elaichi advertisement, suggesting it may be promoting Vimal Pan Masala, a product that is banned in Maharashtra. Further developments from the FDA are expected after Khan provides his response.
Social Samvad / Desk: Maharashtra Food and Drug Administration (FDA) has taken action against Bollywood actors Shah Rukh Khan, Ajay Devgn and others over alleged surrogate advertisement of pan masala.
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