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Airbnb Invests Less in Advertising than Expedia and Still Continues to Grow
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Courtesy: Bigstock Airbnb has shown that it is not always necessary to spend more on advertising to stay among the leading digital tourism companies. While other platforms spend billions of dollars on marketing campaigns to attract travellers, the company has managed to maintain solid growth with a much more efficient investment strategy. According to Statista’s latest report on the global online travel market, Airbnb recorded revenues of $12,24…
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