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Air Transat to launch new loyalty program

On Jan. 19, 2026, Air Transat announced a new loyalty program with Desjardins Group and Visa, with a planned launch in the second half of this year.
Air Transat framed the deal as a strategic pillar of its business strategy, describing the partnership with Desjardins Group, powered by Visa, as fundamental to its plans.
Executives highlighted customer-facing features and payment benefits as Xavier Szwengler said the program will enrich Air Transat through a modern approach, while Dan Iwachiw promised a suite of cards for Canadians.
Executives said the partnership will accelerate sustainable value creation for Transat and its investors, as the airline reported a strong third quarter, Xavier Szwengler said in a news release Monday.
More details will be released in the coming months, the airline said, with Air Transat serving mainly Mexico, the Caribbean, Europe and two U.S. destinations.

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Inside Halton

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Lean Left

Air Transat is launching a new loyalty program for Canadian travellers in 2026

Air Transat, Desjardins, and Visa are launching a new travel loyalty program and credit cards in 2026 following the 2025 suspension of the BonBon rewards program.

11 days ago·Halton Hills, Canada

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Radio-Canada

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Air Transat Launches New Loyalty Program

The program, which is expected to be launched later this year, will provide travellers with exclusive benefits and improved experience, according to the company.

12 days ago·Montreal, Canada

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