A Company Dies. Its Data Lives On. AI Could Tell the Story.

A Company Dies. Its Data Lives On. AI Could Tell the Story.

Spirit Airlines may be grounded, but its data could keep flying.

What is the Value of a Failed Company’s Data in the AI Era?

When an airline goes bankrupt, there are some fairly obvious assets to be sold: aircraft, airport slots, equipment, intellectual property and perhaps its brand. But the bankruptcy of Spirit Airlines has highlighted another potentially valuable asset – the accumulated data exhaust of the enterprise itself. Google recently won an auction to acquire a substantial collection...

Google's Bid for Spirit Airlines' Data Just Hit Two Major Roadblocks

Google’s bid to buy Spirit Airlines’ data has stalled, as a flight attendants’ union says the privacy terms protect customers rather than employees, and a rival bidder has also come in with a higher bid. Google wanted to buy this Spirit Airlines data for around $10 million, which included roughly 100 million emails and 80,000 email accounts, and listed 17,082,644 OneDrive items, 20,577,677 SharePoint items, and 500 million Teams items, along wit…

Google buys Spirit data for AI training, say executives

The sale has spotlighted a new class of AI training assets, with customer-service records now valued at more than USD $10 million.

AI Firms Battle for Spirit Airlines Internal Data

Google secured an initial bid of USD 10 million for internal data from Spirit Airlines. This archive includes 100 million emails, 500 million Microsoft Teams messages, 30 million lines of code, and employee records dating back to 1986. AI startup Micro1 subsequently offered USD 12.5 million for the same collection, prompting a judicial review.