US EditionAGF: Streaming surges as linear TV still anchors major moments in 2025
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4 Articles
AGF [Newsroom]Frankfurt am Main (ots) - The year 2025 marks a decisive step in the further development of moving image measurement in Germany. With the active integration of Amazon Prime Video into the AGF measuring system, a global ... Read more here...Original content of: AGF, transmitted by news aktuell
Laues TV: The average daily TV usage of the Germans from 3 years of age falls by 13 to 158 minutes in 2025, reports the AGF. At the 14- to 49-year-olds, it collects by 12 to 67 minutes. The working group sees this as an expression of an increasingly dynamic fragmented media market. Part of the TV time wanders to video streaming, where the total audience on average instead of 6 now watch 8 minutes daily. presseportal.de (Photo: AGF Videoforschung…
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TV Tech Industry NewsAGF: Streaming surges as linear TV still anchors major moments in 2025
Video consumption in Germany continued to fragment in 2025, with streaming viewing rising by 21% year on year, while linear television remained the dominant destination for live, news-led and event programming. The findings come from the annual TV and video review published by AGF Videoforschung, Germany’s national audience measurement body. A key milestone for measurement was reached in November 2025, when Amazon Prime Video was integrated into…
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