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Bramall Lane Gets Digital Upgrade Boost
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3 Articles
Bramall Lane gets digital upgrade boost
Sheffield United’s Bramall Lane has undergone a major digital transformation to enhance fan experience and commercial opportunities. Preston-headquartered AV specialist ADI has delivered the upgrade, introducing a suite of new LED technologies across the ground. The project includes a high-resolution main screen, a new perimeter advertising system, digital ribbon displays and upgraded…
Sheffield United CEO ‘to modernise Bramall Lane’
Audiovisual technology expert ADI has fuelled a massive digital update to Sheffield United’s football ground Bramall Lane. A wave of new digital LED installations aim to empower the club’s commercial opportunities and enrich fan engagement. The transformation includes a brand-new high resolution LED screen to replace the legacy display; a cutting edge 900mm high digiBOARD perimeter system; a mid-tier digital ribbon and digitalisation of eight vo…
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