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Federal Hemp THC Ban Could Hit N.C. Craft Brewers Hard

CEOs of hemp-derived THC beverage companies urge Congress to pass legislation regulating the industry before new federal restrictions ban most products in November 2026.

NoDa Brewing president Jacob Virgil says a new federal rule banning products with more than 0.4 mg of THC per container would wipe out the company’s profitable Happy Bird seltzer line and devastate small brewers nationwide. Supporters say the limit closes loopholes in the 2018 Farm Bill, though industry groups argue regulation — not prohibition — is needed.

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Business Insider broke the news in United States on Monday, November 24, 2025.
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