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A System to Open up Sales Channels for Agricultural Products Simply by Introducing Them to Restaurants! Joetsu City Agricultural Products Sales Promotion Executive Committee "FuruSapo Joetsu"

Summary by Dtimes
"FuruSapo Joetsu" is a citizen-participatory sales channel development project promoted by the Joetsu City Agricultural Products Sales Promotion Executive Committee. The secretariat proposes agricultural products from Joetsu City to restaurants in the Tokyo metropolitan area introduced by citizens, and facilitates transactions. In its first year, six businesses participated and conducted business negotiations with seven restaurants.
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"FuruSapo Joetsu" is a citizen-participatory sales channel development project promoted by the Joetsu City Agricultural Products Sales Promotion Executive Committee. The secretariat proposes agricultural products from Joetsu City to restaurants in the Tokyo metropolitan area introduced by citizens, and facilitates transactions. In its first year, six businesses participated and conducted business negotiations with seven restaurants.

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Dtimes broke the news on Monday, September 7, 2026.
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