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7 Ways Fashion Brands Adapt to Economic Downturns
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7 Ways Fashion Brands Adapt to Economic Downturns
The fashion world moves fast during a good year, but it moves in a completely different way when the economy slows down. You’ll see brands shift gears, rethink what they offer, cut back in some areas, and suddenly get very creative in others. It’s not always graceful. Sometimes it’s downright chaotic behind the scenes. But these shifts are what help labels stay afloat when shoppers start pausing before they buy. Below are a few of the strategies…
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