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60% of Consumers Prefer to Buy in Online Supermarkets for the Best Deals

Summary by Merca2.es
60% of Spaniards already make the purchase of the super online for the offers Canned products, cleaning items and drugstore have become the most sought after categories by consumers who fill their cart at a click. This is reflected in the report Your Pocket a day, prepared by Grupo Dia, which confirms an unstoppable trend: six out of ten Spaniards opt for the online channel to make the purchase in supermarkets, and they do so, above all, attract…
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60% of Spaniards already make the purchase of the super online for the offers Canned products, cleaning items and drugstore have become the most sought after categories by consumers who fill their cart at a click. This is reflected in the report Your Pocket a day, prepared by Grupo Dia, which confirms an unstoppable trend: six out of ten Spaniards opt for the online channel to make the purchase in supermarkets, and they do so, above all, attract…

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Merca2.es broke the news in on Saturday, August 16, 2025.
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