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"290 Yen for 49 Years" - Why Is "Sales Are Steadily Increasing" Despite the Fact that This Super Cheap Ramen Chain Hasn't Raised Its Prices? - the Ceo Explains the Surprising Management Philosophy of "Taste Is Light, but the Effort Is Great"
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Despite the continuing rise in prices and labor costs, Hakata Ramen Hakataya has continued to offer a bowl of ramen for just 290 yen for 49 years since its founding. How is it possible to offer such an astonishing price? We spoke to Makoto Sumikawa, president of Showa Foods, the company that operates the restaurant, about how they manage to achieve this.
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