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1953: The Return of the Packard Clipper - Mac's Motor City Garage.com
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1953: The Return of the Packard Clipper - Mac's Motor City Garage.com
In 1953, Packard brought back the Clipper name to stake out a place in the mid-priced field competing against Buick, Oldsmobile, and Chrysler. James J. Nance (1900-1984) came to the Packard Motor Car Company in May of 1952 not as an engineer or an automobile man, but as a marketing specialist who’d transformed the Hotpoint brand at General Electric into a major player in home appliances. In his new role as president, he had a clear mandate t…
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